Friday 27 March 2015

Magazine Evaluation question 3 draft

3. What kind of media institution might distribute your media product and why?
Bauer:

Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations. Bauer Media is a multi-platform UK-based media Group consisting of many companies collected around two main divisions – Magazines and Radio - widely recognised and rewarded as being industry innovators.

Bauer could distribute my magazine on a large scale through the UK and possibly internationally, as Bauer already publishes Kerrang if it published my magazine it may be able to reach more of that audience and offer an alternative to Kerrang. This may also corner the market on these types of magazines and ultimately dominate the genre.


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